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Lakeland Health Wins Web Awards with the Help of Enqbator

January 08, 2016

Enqbator Uses the Sitefinity CMS to Create A Strong Digital Experience for Lakeland Health

TROY, Mich.,- Enqbator, a web development firm based in Troy, Michigan, partnered with Lakeland Health to create an award-winning website. LakelandHealth.org won the Web Marketing Associations 2015 Web Award For Outstanding Achievement in Web Development, and an E-healthcare leadership award for Overall Internet Site for a hospital with less than 200 beds.

With a goal to create a digital experience to rival all others in healthcare, Lakeland Health and Enqbator used Sitefinity CMS, to create the best-in-class website. The website, which contains 1,500 pages, was created in less than six months. While Lakeland Health organized the content, Enqbator built the site modules and created the foundation for future integrations and enhancements. Although the project was complex, the strong partnership between Enqbator and Lakeland Health was what helped meet the tight deadlines.

Since the launch of the website, there have been numerous positive results. The mobile traffic and users have increased to 50 percent from a previous 34 percent. In addition there has been:

  • An increase in website efficiency
  • An eagerness by staff to manage and update content for their areas

Sitefinity CMS has allowed the website to now include :

  • A Find a Doctor service which is updated nightly by their medical credentialing system
  • Mega Menu that acts as a navigation system that pulls video and news from taxonomy
  • Specialized microsites that the web team can create on their own
  • Service locator tool through Google maps
  • Newsletter subscription forms
  • Staywell Health Library that provides patients with health information

With the advanced website and partnership with Enqbator, Lakeland Health has continued to serve their community and patients.
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About Lakeland Health

Lakeland Health provides healthcare services to communities throughout southwest Michigan that are accessible and affordable, and they strive to provide compassionate and responsible care. With more than 502 primary and specialty care physicians, Lakeland Health is a community owned, not-for-profit health system that offers services regardless of a patient’s ability to pay. Their facilities include three hospitals, an outpatient surgery center, two long-term care residences 34 affiliate physician practice locations, and home care and hospice services. 

About Enqbator

Enqbator is a web development firm based in Troy, Michigan, that specializes in all aspects of web development, from websites to mobile apps and analytics and online marketing.  They have unparalleled expertise in creating integrations between the website and the client’s internal and external systems to provide seamless user experiences on the web. By striving to work as an extension of their client’s own team, they have forged long-lasting, professional relationships with many of their clients.

What clients are saying

Words of appreciation from those we appreciate.

"...We are working with Enqbator on several projects. They have a very professional and skilled staff. I would highly recommend..."
Pooja Dharni Budhraja Data Architect and Governance Manager
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"...Enqbator is a top notch web development partner. They have a "can-do" attitude and excel at finding solutions to some of the most technical challenges. Their expertise of Sitefinity CMS and their excellent customer service make them a pleasure to work with..."
Lori Manos Director, Web Marketing
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"...Enqbator exceeded my expectations. They were effective in communicating clearly to multiple stakeholders and they weren't afraid to operate outside of their box to help the overall project be successful..."
Eric Badgley e-Filing Project Manager
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"...I highly recommend Enqbator for developing first-class technical solutions. Their vast experience and sincere desire to meet and exceed the needs of the customer is most impressive and evident. They have always been very courteous and responsive..."
Dianne Gross Business Analyst, ITSB
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"...We so enjoy working with the team at Enqbator on website development and other digital projects. Sujal has built a responsive, flexible, and creative group that works seamlessly as an extension of our team. We recommend Enqbator with enthusiasm and without reservation!..."
Megan Yore Chief Communications Officer & Director of Marketing
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"...We experienced outstanding commitment from the Enqbator team throughout multiple complex IT projects. They have gone above and beyond in order to identify and troubleshoot issues from project initiation all the way into post-production..."
Joe Quille Manager, Guidehouse
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"...I have enjoyed working in partnership with Enqbator. They have a very knowledgeable staff and consistently deliver top-notch service and professional web-based applications..."
David Vigna ITSB
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"...Very conscientious and focused on the project. Always available to help assist with troubleshooting..."
Megan Ivey Deputy Trial Court Administrator
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"...We are so grateful for our partnership with the Enqbator team! They delivered an exceptional website experience survey and online Dashboard..."
Rob Klein Partner
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"...Great experience with Enqbator. Work with them on many web projects and nothing but exceptional service..."
Bob Stratton Lead IT Project Mgr.
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"... Enqbator team for nearly a decade now and I can’t say enough good things about the work they have done to help us build our company websites..."
Kathy Divis President
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"...Enqbator is flexible and fast paced. Without a partner who worked in a similar manner, we wouldn’t have been able to complete our project as quickly as we did..."
Megan Yore Chief Communications Officer & Director of Marketing
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"...Enqbator has been a great partner, they are always eager to tackle new projects and approach them with technical expertise..."
Matt Elliot Creative Manager, Digital Experience
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"....The process was painless. Everyone loves the directory, and the journey to get there was so well organized that it barely impacted our workload..."
Victoria Hughes Former Manager, Web Services and Operations
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"...You were fantastic to do what you did!..."
Hamid Project Manager, ISD
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"...They are always cheerful, positive, open, organized, supportive, and responsive..."
Matthew Shine Senior Digital Marketing Developer & Creative Strategist
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"..Their attention to detail and ability to quickly ascertain our needs was second to none!... Many thanks to the Enqbator team!."
Toni Partner & Chief Marketing Officer
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"...Their expertise in partnering with our organization has led to innovative and best-in-class solutions to meet UAMS' business..."
Donna Hill Former Marketing Strategist
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"...The Enqbator team is always knowledgeable, helpful, and available during all aspects of the project..."
Jamal Chief Information Officer
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