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Meet the teams at the heart of the success for the 2020 Sitefinity Website of the Year in Healthcare

Nov 18, 2020

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2020 was another successful year for the team at Enqbator. Together with their long-time client partners Spectrum Health Lakeland, Enqbator took home the Sitefinity Website of the Year Award in the healthcare category for the second time. They won the same honor in 2015.  

For Spectrum Health Lakeland, this honor proved that once again, the web team at this St. Joseph, Michigan based hospital, continues to be on the cutting edge and always thinking forward.
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Successful partnerships take hard work and cooperation, and the teams at Enqbator and Spectrum Health Lakeland have been working hard together since 2012. Enqbator’s vast experience serving the healthcare community, along with its highly dedicated designers, developers and support team, has helped this relationship grow even stronger. 

Enqbator is proud of our accomplishments and our partnerships and we want you to meet those who played key roles in this year’s Sitefinity Website of the Year award. 

 

Award background, history and importance  
 
Since its inception in 2011, the Sitefinity Website of the Year Awards recognize websites powered by Progress Sitefinity for their excellence in user experience and their innovation in applying Sitefinity features and capabilities. 

Sitefinity is a leading CMS provider consistently cited in Gartner's Magic Quadrant.  Progress, the makers of the Sitefinity CMS, has grown from its founding in 1981 to offices on six continents and customers around the globe including 1,700 independent software vendors, 100,000 enterprise customers and two million developers. 

Sitefinity was named a Gartner Peer Insights Customers’ Choice for Web Content Management winner for both 2019 and 2018. And the Sitefinity CMS is being used by over 10,000 companies around the world. 

 

Spectrum Health Lakeland’s challenge 

As mentioned, 2020 marks the second time that Enqbator and Lakeland Health have teamed up to win Sitefinity’s Website of the Year Award in the healthcare category, having also won in 2015. 

This wasn’t an easy accomplishment, with competitors in the healthcare category coming from all over the world.

Spectrum Health Lakeland needed to update the outdated design of their website but keep all the great functionality and integrations that were built over the years. They wanted to change the site experience to be more media heavy and opted for a filmstrip type layout that is similar to many media providers like Netflix and Amazon Prime Video. 

They already have a strong base of employees turned web editors managing content independently, so the back end also had to be user friendly. 

They wanted to redesign the site and add additional functionality, while maintaining a strong user experience on the front and back end. And they wanted to accomplish this in a very short period of time. 

 

Enqbator expertise helps bring out the best in Sitefinity for Spectrum Health Lakeland 

The Spectrum Health Lakeland website showcases many of the proven features of the Sitefinity CMS platform, including news, events, taxonomy and workflow.   

The headless, or open aspect of Sitefinity, also allows the website to present data from external sources such as their medical credentialing system. 

Enqbator’s expertise in Sitefinity design and development and its proven track record as a trusted and reliable support team, are just a few of the traits that have let Enqbator help a large number of successful clients in the healthcare market. 

Enqbator’s President and CEO, Sujal Raju, implemented one of the very first healthcare-based content management systems in the industry.  And he and his team brought that valuable experience into their relationship with Spectrum Health Lakeland. 

 

Combining knowledge to deliver the best content to Spectrum Health Lakeland’s users 

By working together, Enqbator and Spectrum Health Lakeland were able to redesign and launch the new website in under 6 months.  

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The new site features a mega menu with an embedded search that helps users find the information they are looking for, quickly.

The content filmstrips on the home page allow Lakeland to provide site visitors a large amount of rich content in a user-friendly way. The same content filmstrips are used on the service line pages to provide content relevant to the topic and is pulled in using taxonomy.  

The Spectrum Health Lakeland website integrates with the CACTUS medical credentialing system, bringing the most up to date physician information onto the website in an automated way. 

The site acts as a central repository for data, and news content is shared to the digital signage at Spectrum Health Lakeland’s almost 40 locations through the website. Messages can be tailored specific to location and scheduled for posting at any time of day.  

It also makes use of Sitefinity’s built-in workflows, multichannel management, headless CMS capabilities, load-balancing, and site sync.  

Mobile users increased from 30% to 50% immediately, and then moved upwards to 70%. 

 

Teamwork and trust lead to another success 

Both Enqbator and Spectrum Health Lakeland were incredibly happy to receive this award. 

"We couldn't be prouder. We love what we do, and this award shows that if we put in the hard work, the success will follow.  We’re also extremely proud of our partnership with Spectrum Health Lakeland,” Enqbator President and CEO Sujal Raju said.   

“Working with Matt and his team motivates us to work harder and more creatively in order to help them get the most out of their website,” Raju added. 

“We are thrilled to be recognized with this honor, which reflects the work of our entire Lakeland Marketing & Communications team,” said Megan Yore, Chief Marketing & Communications Officer at Spectrum Health Lakeland.   

“Working with our valued partners Enqbator, we are able to imagine the possibilities and then develop within Sitefinity to create a modern, personalized website experience for our patients.” 

 

Conclusion 

Creating a positive and successful partnership takes time. Enqbator and Spectrum Health Lakeland have worked together for many years and cultivated one of the best client-vendor partnerships in the business.    

At Enqbator we appreciate and value so much the trust the team at Lakeland has shown us.  We are honored to be able to work for such a cooperative and enthusiastic group, making a difference every day in their Michigan community. 

 

If you’d like to find out more about the team at Enqbator and all the great services and products we offer, please reach out to us at any time.  We’re looking forward to meeting you! 

What clients are saying

Words of appreciation from those we appreciate.

"...We are working with Enqbator on several projects. They have a very professional and skilled staff. I would highly recommend..."
Data Architect and Governance Manager
Enqbator Ratings
5
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"...Enqbator is a top notch web development partner. They have a "can-do" attitude and excel at finding solutions to some of the most technical challenges. Their expertise of Sitefinity CMS and their excellent customer service make them a pleasure to work with..."
Director, Web Marketing
Enqbator Ratings
5
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"...Enqbator exceeded my expectations. They were effective in communicating clearly to multiple stakeholders and they weren't afraid to operate outside of their box to help the overall project be successful..."
e-Filing Project Manager
Enqbator Ratings
5
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"...I highly recommend Enqbator for developing first-class technical solutions. Their vast experience and sincere desire to meet and exceed the needs of the customer is most impressive and evident. They have always been very courteous and responsive..."
Business Analyst, ITSB
Enqbator Ratings
5
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"...We so enjoy working with the team at Enqbator on website development and other digital projects. Sujal has built a responsive, flexible, and creative group that works seamlessly as an extension of our team. We recommend Enqbator with enthusiasm and without reservation!..."
Enqbator Ratings
5
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"...We experienced outstanding commitment from the Enqbator team throughout multiple complex IT projects. They have gone above and beyond in order to identify and troubleshoot issues from project initiation all the way into post-production..."
Manager, Guidehouse
Enqbator Ratings
5
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"...I have enjoyed working in partnership with Enqbator. They have a very knowledgeable staff and consistently deliver top-notch service and professional web-based applications..."
ITSB
Enqbator Ratings
5
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"...Very conscientious and focused on the project. Always available to help assist with troubleshooting..."
Deputy Trial Court Administrator
Enqbator Ratings
5
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"...We are so grateful for our partnership with the Enqbator team! They delivered an exceptional website experience survey and online Dashboard..."
Partner
Enqbator Ratings
5
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"...Great experience with Enqbator. Work with them on many web projects and nothing but exceptional service..."
Lead IT Project Mgr.
Enqbator Ratings
5
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"... Enqbator team for nearly a decade now and I can’t say enough good things about the work they have done to help us build our company websites..."
President
Enqbator Ratings
5
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"...Enqbator is flexible and fast paced. Without a partner who worked in a similar manner, we wouldn’t have been able to complete our project as quickly as we did..."
Chief Communications Officer & Director of Marketing
Enqbator Ratings
5
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"...Enqbator has been a great partner, they are always eager to tackle new projects and approach them with technical expertise..."
Creative Manager, Digital Experience
Enqbator Ratings
5
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"....The process was painless. Everyone loves the directory, and the journey to get there was so well organized that it barely impacted our workload..."
Former Manager, Web Services and Operations
Enqbator Ratings
5
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"...You were fantastic to do what you did!..."
Project Manager, ISD
Enqbator Ratings
5
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"...They are always cheerful, positive, open, organized, supportive, and responsive..."
 Senior Digital Marketing Developer & Creative Strategist
Enqbator Ratings
5
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"..Their attention to detail and ability to quickly ascertain our needs was second to none!... Many thanks to the Enqbator team!."
Partner & Chief Marketing Officer
Enqbator Ratings
5
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"...Their expertise in partnering with our organization has led to innovative and best-in-class solutions to meet UAMS' business..."
Former Marketing Strategist
Enqbator Ratings
5
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"...The Enqbator team is always knowledgeable, helpful, and available during all aspects of the project..."
Chief Information Officer
Enqbator Ratings
5
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Rated 5/5 based on 19 customer reviews
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